MARLBOROUGH, MASS., October 24, 2005 – LCI Paper, Inc. a leading provider of fine handmade specialty papers, envelopes and reception accessories today announces its consistent, rapid growth.
The Company has burgeoned after ten profitable years. For the past three consecutive years, LCI has experienced growth in excess of 50%.
Larry Chase, president and owner of LCI, explains how his company’s success is due to its ability to fulfill a consumer need. “We realized that people are saving time, money, and gaining more control by doing things for themselves. The ‘do-it-yourself’ notion is ideal for the event industry. We knew that if we could create outstanding products that would allow people to put their signature on their events, we would be successful.”
LCI Paper’s success is also due to Mr. Chase’s retail sales strategy – it’s virtual. LCI warehouses products in a 10,000 square foot building adjacent to the executive offices. LCI uses its web site as the venue to showcase its products. “More and more consumers are making purchases over the Internet,” said Mr. Chase. “We try to make it as easy as possible for our customers to walk through our products and purchase on-line, and we make ourselves available by phone or email for customers who need additional help.”
Mr. Chase understands, but is not worried about selling a product virtually, where consumers cannot touch and feel its quality. “LCI is a certified Better-business-bureau retailer. LCI website is also guaranteed through GeoTrust,” said Mr. Chase. If customers want samples, LCI supplies samples. “Our virtual retail strategy allows us to keep operating costs low. We then extend that cost savings to our customers through aggressive pricing. The way we do business allows LCI scalable growth, and also fast turn around in fulfilling orders.”
LCI fulfills all orders in the same day if they are purchased before 2 p.m., weekdays.
